Case Study – Project Green

Client Description International Beverage Brand Licensee in the UAE
Project Type Corporate Governance – Strategy and Investor Readiness
Project Location Dubai, UAE
Client Size Market Entry
Project Durantion 06 months
Client Industry Sector FMCG – Beverages

Challenge Faced

The client required assistance to bring the structures, processes and partners onboard to support the successful launch of the international brand in the UAE.

Project Outcome

  • Five year strategic plan with go-to-market strategy prepared.
  • Investment opportunity and pitch deck presented to a number of investors.
  • Manufacturing and distribution partners identified.

Project Deliverables

  • Develop and present the 5 year strategic plan including financial modeling.
  • Prepare the Investment Opportunity Brief and Investment Pitch Deck demonstrating return on investment, equity share and future investment requirements.
  • Mentor and coach the management team to be investment ready.
  • Support and represent the company in investment pitch and client pitch situations.
  • Support the management on the identification and evaluation of the manufacturing and distribution partners.