Case Study – Project Happy

Client Description Application design to evaluate and analysis team and individual happiness.
Project Type Corporate Governance – Strategy and Investor Readiness
Project Location Dubai, UAE
Client Size Start-up
Project Durantion 04 months
Client Industry Sector Human Capital related Applications

Challenge Faced

The client had developed the product and was more technical than business orientated. The business needed processes, structures and strategic plans to create the Go-To-Market strategy.

Project Outcome

  • Five year strategic plan with go-to-market strategy prepared for each country and region.
  • Investment opportunity and pitch deck presented to a number of investors.

Project Deliverables

  • Develop and present the 5 year strategic plan including local, regional and international deployment on a franchise model.
  • Prepare the Investment Opportunity Brief and Investment Pitch Deck demonstrating return on investment, equity share and future investment requirements.
  • Mentor and coach the management team to be investment ready.
  • Support and represent the company in investment pitch and client pitch situations.